Beer: The new favorite drink of French People?

Culturally, wine is known as the official French drink…is this cliché or reality? It is true, French wine is famous for its quality. French people know it and enjoy it: They still are the world’s biggest wine consumers. Despite this, the new generation (18-34yo) has left the “Red” and “White” behind for the “Mousse”, beer!…

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The French Easter Bells!

Easter in France is a quiet holiday where families, both religious and non-religious, spend the day together with a traditionally large meal. This meal is typically served over many courses including lamb for dinner and a dessert which includes chocolate. But for more religious families, there is the tale of the Cloches de Pâques (Easter…

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Hypermarkets: The Cave of Ali Baba to the French!

Most French people shop once a week. In working families one has a tendency to shop on Saturdays. In big cities, people often shop in hypermarkets (mega markets) but in smaller towns and villages, people would rather shop at the market place one or twice a week. Hypermarkets are a concept born in Quebec (Montreal)…

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